Privacy policy and information pursuant to article 13 GDPR

General

We are pleased with your visit to our website and your interest in our services. We attach paramount importance to the protection of your privacy as a user of our Internet presence and strictly comply with the data protection regulations during the collecting and use. In particular, this applies to the processing of your personal data.

Name and contact data of the person/entity responsible

Wöhler Technik GmbH
Wöhler-Platz 1
33181 Bad Wünnenberg
Germany
Phone: +49 2953 73-100
Fax: +49 2953 7396-100
E-mail: [email protected]

Contact data of the data protection officer

Mr. Oliver Baldner
Phone: +49 5251 6889480
E-Mail: [email protected] / [email protected]

Purposes for processing of the personal data as well as the legal basis for processing:

As far as as your personal data is processed for safeguarding the justified interests of the person/entity responsible pursuant to Art. 6, lit. f GDPR, the justified interests are based on a permanent analysis and improvement of the Internet presence and the optimisation of the user friendliness. If techniques are used for measuring the coverage, you will separately be informed in this privacy statement and granted opportunity for objection. Our justified interest in the measurement of coverage serves for an analysis, optimisation and efficient operation of our website.

Categories of personal data to be processed

The following data is processed during the use of our Internet presence for organisational and technical reasons:

• IP addresses of the users;
• name of the called pages;
• date and time of access;
• name of the browser used;
• name of the operating system;
• name of search engine or the external links; and
• name of the downloaded files.

If you transmit data by our online forms to us, the personal data provided by you will be processed for serving the respective purpose.
If you do not object to the tracking by Google Analytics as well as the use of cookies, we will evaluate the use of our Internet presence. This includes:

• called pages;
• bounce rate; and
• dwell time on the respective page.

We do not know the identity of the users and will take no measures to obtain relevant information otherwise. We evaluate this technical data anonymously and for statistical purposes only to further optimise our Internet presence and design the Internet offers more attractively. This anonymous data is stored separately from the personal information in secured systems. Thus, your personal data and your privacy is protected at any time.

Recipients of your personal data

The personal data will be disclosed to third parties on the basis of your granted consent or a legal permission. The personal data will be disclosed to government institutions and authorities entitled to receive information within the scope of the relevant legislation or if we are obliged to so by a court judgement. Our staff members are obliged to treat your personal data confidentially and comply with the legal regulations for data protection. For the technical provision of the provided services we entrusted competent companies which process your personal data on our behalf. They are:

Subscription to the newsletter

If you subscribed to our newsletter, we will use your e-mail address and the voluntary information on your person to send you our newsletter regularly. The specification of your e-mail address is sufficient for receiving our newsletter.
The end of every newsletter contains a link which you can use at any time to edit the data of your subscription or cancel the newsletter. Also, the subscription may be terminated by a corresponding notice to us via the contact data specified in the imprint.

Using cookies

Data protection information on the use of the tool Google Analytics 4

We use the Google Analytics 4 tool on our website. The business address of the responsible service provider in the European Union (EU) / European Economic Area (EEA) is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The imprint of Google Ireland Limited with further information can be found at the following link: https://www.google.de/intl/de/contact/impressum.html.

Google Ireland Limited is a company of the US company Google LLC. The business address of Google LLC: 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google LLC and Google Ireland Limited are together part of the US holding company Alphabet Inc. The registered office of Alphabet Inc. corresponds to the above-mentioned business address of Google LLC.

How and for what purposes is the Google Analytics 4 tool used?

We only use this tool if you have consented to the use of this service. The Google Analytics 4 tool is used to analyse your use of our websites (web analysis service). Google Analytics 4 regularly uses cookies to analyse your use of our websites. Cookies are small text files that are sent to your browser, stored on your device's data carrier and subsequently analysed. The information collected by the cookies is regularly transferred to a server in Ireland and possibly the USA and processed there.
In order to be able to carry out the analyses and ensure the function of the tool, we have implemented the code that ensures the function of Google Analytics 4 on our website that you visit. On our behalf, the service provider will use the information collected on the website to analyse your use of the website and to compile reports on website activity. The reports provided by Google Analytics 4 are used to analyse the performance of our website.
In principle, Google Analytics 4 is used pseudonymously on our website, unless the User ID function (see below if applicable) is used. We use the User ID function (user identifier), which allows us to assign a unique, permanent ID (identifier) to one or more sessions (and the activities within these sessions) and thus analyse user behaviour across devices.
We use the Google Signals function, which collects additional information about users who have activated personalised ads. This includes, in particular, personal interests and demographic data. This allows ads to be delivered to the respective users of the personalised ads in cross-device remarketing campaigns. To protect your privacy, your IP address, which is transmitted to the service provider, is anonymised by default.
Due to the activation of IP anonymisation on this website, your IP address will be truncated by Google within member states of the EU or in other EEA states. Only in exceptional cases will the full IP address be transmitted to a server of the service provider in the USA and truncated there. According to information from Google, the IP address transmitted by your browser as part of Google Analytics 4 will not be merged with other data.

What data is processed by Google Analytics 4?

Extensive processing of personal data takes place in the context of the use of Google Analytics 4. Depending on the type of implementation and the option used, different data is processed by us.

• Number of users,
• Session statistics,
• Approximate location determination,
• browser and device information.

If you require more information about the automatically collected data, you can view it at the following link: https://support.google.com/firebase/answer/6317485

Information on any predefined dimensions of a user (depending on the option used) or on the optimised analyses and events can be accessed via the following links: Regarding the possibly predefined dimensions of a user: https://support.google.com/firebase/answer/9268042
Regarding any optimised analyses and events: https://support.google.com/analytics/answer/9216061

Legal basis, cancellation options and cookie deactivation:

The legal basis for the use of Google Analytics 4 is your consent in accordance with Art. 6 para. 1 lit. a) GDPR and, if applicable, § 25 para. 1 TTDSG, insofar as information is stored in the end user's terminal equipment or access to information already stored in the terminal equipment takes place. You can prevent the collection of data generated by the cookie and related to your use of the website by not giving your consent to the setting of the corresponding cookie or by installing the browser add-on to deactivate Google Analytics 4.

This add-on from Google is available at https://tools.google.com/dlpage/gaoptout?hl=de

You can also generally prevent the setting of cookies by configuring your browser to reject all cookies. In this case, however, the functionalities on this and other websites may be restricted.

Contractual provisions, data recipients and third country transfers:

As a processor, Google Ireland Limited processes your personal data on our behalf. For this purpose, we have concluded an order processing contract with Google in accordance with Art. 28 GDPR. The concluded order processing contract is available at https://business.safety.google/adsprocessorterms/

As part of the order processing, Google is authorised to commission subcontractors. A list of authorised subcontractors to whom personal data may be transferred can be found at: https://business.safety.google/adssubprocessors/

Insofar as the collected data relating to user activities is transferred to the USA by the service provider Google, the transfer takes place on the basis of the currently applicable adequacy decision of the European Commission pursuant to Art. 45 para. 3 GDPR, which is also known as the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

Storage period:

The data transmitted to the service provider as part of the implementation of the Google Analytics 4 tool and linked to cookies is automatically deleted after 14 months. Otherwise, the data whose processing purpose has been achieved is automatically deleted once a month, unless a longer retention period is mandatory.

Data protection information of the service provider

To find out more about Google's data protection in general, you can access the relevant information at the following link: https://policies.google.com/privacy?hl=de#infocollect

Data protection information on the use of the Google Ads tool

We use the Google Ads tool on our website. The business address of the responsible service provider in the European Union (EU) / European Economic Area (EEA) is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The imprint of Google Ireland Limited with further information can be found at the following link: https://www.google.de/intl/de/contact/impressum.html

Google Ireland Limited is a company of the US company Google LLC. The business address of Google LLC: 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google LLC and Google Ireland Limited are together part of the US holding company Alphabet Inc. The registered office of Alphabet Inc. corresponds to the above-mentioned business address of Google LLC.

What is Google Ads, how and for what purposes do we use it?

Google Ads (formerly known as "Google AdWords") is an advertising system that allows advertisers to place adverts on the Internet that are primarily based on the search results when using the company's own services.

Google Ads Conversion Tracking (measurement of conversion):

Google defines conversion as the performance of a desired action by users (recipients of an advertising message) from the advertiser's perspective.
The service provider Google operates an advertising network in which adverts and content determined by advertisers are displayed in the form of results on search engines, video platforms, partner websites, etc. to users who are presumed to be interested in the respective content and/or adverts of the advertisers and should interact with the content (e.g. watch the advertising videos or click on advertising banners).
In addition, conversions are measured (conversion tracking) to determine whether the users have taken the respective advert or the content displayed as an opportunity to carry out the desired action from the advertiser's point of view. This is used to measure the success of the advertisers' respective advertising campaigns.

Legal basis in the context of conversion tracking:

We only use the tool if you have consented to the use of this service and/or if our legitimate interest justifies the use of the tool. The legal basis for the use is therefore your consent pursuant to Art. 6 para. 1 lit. a GDPR and, if applicable, § 25 para. 1 TTDSG, insofar as information is stored in the end user's terminal equipment or access to information already stored in the terminal equipment takes place, as well as our legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR (sales promotion and revenue maximization).

Google Ads Remarketing:

In addition to Google Ads conversion tracking (see above), we also use the "Google Ads Remarketing" option, which is also known as "Google Ads Retargeting". Google Ads remarketing or retargeting is a technology that allows advertisers to follow their potential customers when users of an advertiser's website visit that website. In this case, a remarketing code is generated and added to a remarketing or retargeting list on the website of the respective advertiser. If users visit another website that belongs to the Google advertising network, the information and/or the advert of the respective advertiser will be displayed to the users on the resources that belong to the Google advertising network.

Legal basis for the use of the Google Ads Remarketing option:

We only use the Google Ads Remarketing option if you have consented to the corresponding use. The legal basis for the use of the Google Ads Remarketing option is therefore your consent in accordance with Art. 6 para. 1 lit. a GDPR and, if applicable, § 25 para. 1 TTDSG, insofar as information is stored in the end user's terminal equipment or access to information already stored in the terminal equipment takes place.

Relevant (data protection) information from the service provider Google:

The service provider Google informs you about the processing of your personal data in the context of the use of the Google Ads tool and in general in the context of the use of Google services under the following link: https://policies.google.com/privacy

Data processing conditions for Google's advertising products have been concluded between the service provider Google and us, which you can access at the following link: https://business.safety.google/adscontrollerterms

As part of the use of the Google Ads tool, the service provider Google sets so-called cookies (small text files that store relevant information to achieve the processing purposes). A list of the cookies that Google uses as part of Google Ads, information on the respective processing purposes and the storage period can be found at https://business.safety.google/adscookies/

For more information about the types of cookies used by Google and other technologies, please refer to the following source: https://policies.google.com/technologies/cookies

Third country transfers:
Insofar as the data processed in the context of the use of the Google Ads tool is transferred to the USA by the service provider Google, the transfer takes place on the basis of the currently applicable adequacy decision of the European Commission pursuant to Art. 45 para. 3 GDPR, which is also known as the EU-U.S. Data Privacy Framework (EU-U.S. DPF).

Using external services

Our online presence uses third-party contents. These may be videos, fonts or scripts. The respective purposes as well as the legal basis on which we use these contents are explained in detail in the section "Purposes for which the personal data is processed as well as the legal basis of processing". For a presentation of the contents of the used offers of third-parties it is required for technical reasons that your IP address be disclosed to the respective provider. We have no bearing on how the third party will use your personal data. However, we provide for you an overview of all services used by third parties from this website. If existing, we will provide for you the respective link to the privacy statement of the third party so that you call information on the processing of your personal data from there and inform you about an existing possibility to object, if applicable.

Links to other websites

Our website contains links to other websites. We have no bearing on whether or not their operators comply with the rules applicable to data protection. Despite a careful check of their contents, we accept no liability for the contents of the external links. The operators of the linked sites/pages are exclusively responsible for their contents.

Your security

We protect your data by technical and organizational measures from an illegal access, loss, manipulation or destruction. Our security measures are continually updated according to the technological progress. The entire communication between your terminal and our servers is exclusively encrypted. This applies to the downloading of documents or information which we offer you by our Internet presence and for information you provide for us by using the contact form or application.

Time of storage

The personal data provided by you for us will be deleted automatically if the purposes of processing are no longer applicable. The following storage terms are applicable:

Rights of persons affected

You have the right of information on your stored personal data at any time. Pursuant to Art. 16 to 20 GDPR, you are additionally entitled to a correction of incorrect data, deletion of your personal data, limitation of the processing of your personal data as well as the right of data portability.

Right to complain

If you think that the processing of your personal data violates the GDPR, you have the right to complain to a supervisory authority.

Providing you with personal data

Personal data is information on your identity, including e.g. specifications such as your name, address, phone number and e-mail address. It is not necesseary for using this Internet offer to disclose your personal data. However, we need your name and your address as well as other information in certain cases for providing the desired services.
For example, this is applicable to the use of our contact form, the sending of information or answering individual questions or for the use of our forms. Where required, we will inform you about that. In addition, we store and process only data which you provide voluntarily or automatically. If you use our consulting services, we will normally collect only such data which is required for rendering the services. As far as we ask you for further data, this will be voluntary information. The personal data as provided by you will exclusively be used for the reported and explained purposes.

Changing the data protection regulations

We reserve the right to change the security and data protection measures at any time, in particular if this is necessary because of the technical progress. In these cases we will adjust this information on data protection as well, if necessary. Please therefore observe the current version of the privacy policy.

Questions, suggestions, complaints

If you have further questions about the information on data protection and the processing of your personal data, please directly contact our data protection officer, using the above-mentioned contact data.